SubSeller
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CRM and ERP

One place for every customer, every order, every dollar. Segment buyers, override prices, track lifetime value, run your books, and resolve disputes without juggling spreadsheets, separate billing tools, or back-office glue.

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CRM

  • Customer profiles with full order history, LTV, last activity.
  • Segments by behavior, geography, spend tier, or your own tags.
  • Per-customer pricing: VIP discounts, exclusive products, manual overrides.
  • Built-in ticket inbox. Every issue tied to the buyer's profile, with full context.
  • Email the customer directly: transactional triggers and one-off broadcasts.
  • Internal notes, flags, blacklist. Your team sees what they need. Nothing else.
  • Reviews and ratings, collected per buyer, surfaced per product.
  • Consent tracking, GDPR data export, deletion requests.

Orders and fulfillment

  • Orders dashboard: paid, pending, fulfilled, refunded, disputed.
  • Auto-fulfillment queue with retry on failure.
  • Refunds and partial refunds: rules-based or manual.
  • Audit log of every action taken on an order.

Money

  • Payouts view: balance pending vs. cleared, per market.
  • Invoice generation with country-specific tax rules.
  • CSV export to your accountant. Xero and QuickBooks integrations.
  • Multi-currency balances, settled to your bank in your currency.

Inventory

  • Stock ledger across stores, markets, products.
  • Reserved vs. available vs. consumed, in real time.
  • Procurement alerts when stock drops below threshold.

Reporting

  • Sales by SKU, by market, by period.
  • Conversion funnel, refund rate, repeat-buyer rate.
  • Cohort retention, LTV trends.

Team

  • Roles: admin, support, finance, viewer.
  • Per-role permissions on every order and customer action.
  • Activity log per staff member.

Built for developers

  • Every CRM and ERP event has a webhook.
  • Orders, customers, refunds, payouts, all reachable via REST API.
  • Idempotent endpoints, versioned.

We are building this right now.

SubSeller is a work in progress. Tell us what you need and help shape what we ship next.

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